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How to Create Blogging Ideas for Beginners

You can create blogging ideas as a beginner by coming up with a niche or topic you either know the most about or you're interested in learning (and writing) about.

Don't overcomplicate it. Just come up with a singular niche or topic to write about like "swim lessons" and immediately write down as many blog post ideas you can think of. But that's not all.

Once you've purged the first few blog post ideas, you can follow a few blogging writing best practices to take your content to the next level. There are endless possibilities.

You can share personal stories, write product reviews, or even facilitate guest posts on your blog. Because after you come up with your core blog topic, creating blog post ideas becomes much easier.

And as a full stack content marketer, it's important for you to understand how to create blogging ideas for your business (whether in-house or personal).

But what else do you need to consider when creating blogging ideas for beginners?

Let's get started.

Man on a laptop creating blogging ideas for beginners.

5 tips to create blogging ideas for beginners


Before you write anything, you need to think about what you want to write about.

And to think about what you want to write about, you need to consider a few elements.

Ask yourself 3 questions when creating blogging ideas:

  1. What niche or topics do I know the most about? (Or what niche or topic am I interested in enough to learn and write about?)

  2. Do I have personal stories or personal experiences I can add to my content?

  3. Am I writing blog posts to make money or to share my insights?

Once you pick a topic, find personal anecdotes, and uncover whether you're doing this for fun or to make money, creating blog ideas will become much easier.

Here are 5 tips to consider when creating blogging ideas:

  1. Conduct keyword research: Whether you're writing for fun or to make money, you want your content to be seen, right? Leveraging basic keyword research as part of your SEO content marketing strategy will ensure your target audience finds your content on search engines. Plus, it'll help you create blog post ideas that are desired by your audience since the topics will be validated by search volume.

  2. Go to relevant forums: There's no better way to quickly create blog ideas than to jump on relevant forums. Reviewing Reddit, Quora, or other online community groups will inspire you with many blog post ideas because, naturally, your target audience will be discussing things they care about in real-time—giving you the chance to snatch up new ideas.

  3. Find common questions: This can be part of keyword research and/or forum research. But you can also do this using Google, or asking your audience directly whether on your blog post, on social media platforms, or your email newsletter. Once you uncover common questions, you can write blog posts that answer those queries and send them back directly to those who asked.

  4. Share personal experiences: You might pick a niche or topic that's "oversaturated." This is a fallacy. There is no such thing. Because what differentiates blogs posts across the internet is your unique perspective and voice. Both of which derive directly from your personal experiences—think about your real-world experiences in your given niche and share your story, too.

  5. Jump on popular topics: No matter what the topic you choose is, there'll always be moments where controversial topics or specific trends pop up. And if you want to run a successful blog, then producing blog content that offers your unique takes on these topics will seriously help.

And here's a bonus tip for you: one idea does not equal one blog post.

Remember, every idea you create can be repurposed, reused, and shared in a number of ways. Whether by writing a series of posts, writing one post and chopping it up on social media, or leveraging multimedia content to share the same content is up to you.


Point is, one idea can be shared in many ways.

How to write a good article


The best way to write a good article is by sharing relevant information within your given niche that your target audience is looking for.

But there's more to it than that—it's also important to note what "good" means to you.

If good simply means writing a blog post and hitting publish, then you can write "good" articles very easily.

But if good means writing blog posts that generate website traffic, drive conversions, and inform your target audience, then there's a few more steps you'll need to take before writing a good article.

Here's how to write a good article:

  • Find and share your voice: Your voice can be found within the intersection between what you want to talk about and what your audience wants you to talk about. You may not find your voice immediately, but after publishing content and receiving feedback, you'll start inching closer to finding your unique voice. And once you find it—share it!

  • Conduct keyword research: Again, if you just want to publish content into the ether, you can skip this step. But if you want to generate website traffic and drive conversions, you must conduct keyword research using a tool like Ahrefs or Semrush. This will ensure the content your write is relevant to your target audience.

  • Use an SEO content writing tool: By leveraging an SEO content writing tool like Frase or SurferSEO, you will ensure the SEO-quality of your articles are solid. These tools empower you to optimize your written content, aligned to the keyword you're targeting, to improve the chances your content will rank higher and be easily found on search engines.

  • Consider article content formatting: Making sure your article is formatted well is key. This includes diversifying the design elements you deploy like one sentence paragraphs, short paragraphs, numbered lists, bullet points, and images to name a few. You need to format your content to satisfy skimmers, medium readers, and long-form readers.

  • Publish your article and share it: There's no point in over optimizing your articles or blog content. No matter where you're at in your blogging journey, you must remember to use the power of "publish." A published blog that's 80% is better than an unpublished blog sitting in your drafts folder. You will learn so much about writing good content by simply publishing stuff. Go do it.

We also put together a list of content writing tips for beginners if you'd like to learn more about copywriting. And remember, you don't have to go at this alone.


Once you grow your blog and audience, you can leverage content writing outsourcing or hire copywriters to support your content creation.


In closing


This post offers few inspirational quotes or generic content idea lifts for you.

Instead, we hope you take the time to read it carefully and leverage our insights to write content that generates organic traffic and informs your audience.

Remember, creating blogging ideas for beginners doesn't have to be difficult.

Find what you want to talk about, research what your target audience wants to learn about that topic, and start publishing content. We promise it'll change your life.

And we can't wait to hear your success stories.

Good luck out there, Captain!


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